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    Vivo Vision Discovery Edition: A Bold Step into Mixed Reality

    Vivo’s Entry into the XR Market

    Smartphone manufacturer Vivo has officially stepped into the mixed-reality (MR) space with the unveiling of its first headset, the Vision Discovery Edition. The announcement was made on 22 August 2025 at the company’s 30th anniversary event in Dongguan, China. This marks Vivo’s debut in the extended reality (XR) market, placing it head-to-head with Apple, Meta, and Samsung.

    Lightweight and Custom-Fit Design

    The Vision Discovery Edition stands out for its emphasis on comfort and portability. Unlike bulkier rivals, the headset weighs only 398 grams, with a height of 83 mm and thickness of 40 mm. According to Vivo, this makes it 26% smaller than the average MR headset in the industry.

    The device uses a metal frame reinforced with plastic, glass, and fabric, offering a balance of strength and premium aesthetics. To further enhance comfort, Vivo includes four different light seal sizes and eight padding options. A digital crown allows the wearer to adjust display opacity, while multiple front-facing cameras support its AR functions.

    Features that Blur the Real and Virtual

    The Vision Discovery Edition is designed to merge digital and physical environments, offering both Augmented Reality (AR) and Virtual Reality (VR) experiences.

    Key capabilities include:

    • MicroOLED screens with ultra-high resolution.
    • Advanced eye-tracking for gaze-based navigation and finger-tap controls.
    • Gesture recognition with full 3D interaction using hands and fingers.
    • Spatial photography and 3D video recording, supported by select Vivo smartphones.
    • A detachable external battery pack that powers the headset for up to two hours.

    Extended Reality as the Future

    Vivo describes the Vision Discovery Edition as part of its vision for extended reality computing, where wearable devices could become as essential as smartphones or PCs. This mirrors the broader industry push towards spatial computing, already being pursued by Apple with its Vision Pro and Meta with its Quest series.

    At the event, Vivo hinted at a future where head-mounted computers could serve as the hub of people’s digital lives.

    Analysts’ Perspective on the Launch

    Market experts remain cautious about the short-term success of Vivo’s MR device:

    • Ben Wood (CCS Insight) observed that while spatial computing is an attractive growth area, the market has not evolved as rapidly as expected. He suggested that Vivo’s headset may not immediately shift the company’s position in the industry.
    • Runar Bjørhovde (Canalys), however, noted that the launch demonstrates Vivo’s R&D progress, suggesting that the brand chose to move forward rather than wait for others to solve the market’s challenges.

    Gradual Rollout Strategy

    Unlike Apple’s global rollout of the Vision Pro, Vivo is taking a measured approach. The company will first test its headset in demo zones across select Chinese cities to gather insights from both consumers and developers. This feedback-driven strategy may help refine the headset and build a stronger ecosystem before a wider commercial release.

    Challenges Ahead

    Despite positive reactions to its lightweight design and comfort, the Vision Discovery Edition faces the same hurdles confronting all MR devices:

    • High costs compared to mainstream gadgets
    • Limited app ecosystem and productivity tools
    • Short battery life
    • Need for better integration with PCs and smartphones

    The headset’s success will depend on how quickly Vivo and the wider industry can address these barriers while driving down costs and improving user experiences.

    Conclusion

    The Vivo Vision Discovery Edition signals the brand’s ambition to expand beyond smartphones and tap into the future of immersive technology. By directly competing with Apple, Meta, and Samsung, Vivo is betting that mixed-reality devices could play a major role in shaping the next generation of computing.

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