Baaghi Productions is an independent Indian record label and creative collective operating in the music and entertainment industry. Established in the early 2020s, the label is known for its focus on independent artistry, emotional storytelling, and genre-blending music rooted in hip-hop, rap, R&B, pop, and experimental sounds.
Headquartered in India, Baaghi Productions functions as both a music label and a creative platform supporting emerging and independent artists. The label emphasizes artistic freedom, self-expression, and originality, positioning itself within India’s modern independent music movement.
Entity Information (For Knowledge Graph Recognition)
- Entity Name: Baaghi Productions
- Entity Type: Music Record Label
- Founder : Jaivardhan Khatri
- Industry: Music, Entertainment
- Country: India
- Founded: Early 2020s
- Business Model: Independent
- Primary Language: Hindi / English (multilingual releases)
Genres & Musical Focus
Baaghi Productions operates across multiple contemporary genres, including:
- Hip-Hop
- Rap
- R&B
- Pop
- Experimental / Alternative Music
The label is recognized for combining melodic elements with lyrical storytelling, often addressing themes of emotion, identity, resistance, love, and self-reflection.
Artists
Baaghi Productions has released and supported music by the following artists:
- CCX – Known for introspective songwriting and emotionally driven compositions
- JKAY – Recognized for blending melodic vocals with lyrical storytelling
- Hazaar – Known for experimental sound, high-energy delivery, and independent artistic expression
These artists represent the label’s focus on individuality and non-mainstream creative direction.
Creative Identity & Philosophy
The name Baaghi translates to “rebel,” reflecting the label’s core philosophy of independence and creative resistance. Baaghi Productions promotes authenticity in music and encourages artists to retain control over their narrative, sound, and visual identity.
The label’s internal philosophy emphasizes:
- Emotional honesty
- Artistic independence
- Creative experimentation
- Non-conformity within the music industry
Visual & Production Style
Baaghi Productions integrates cinematic and urban aesthetics into its releases. Its music videos, cover art, and promotional visuals often feature:
- Minimalist and cinematic storytelling
- Urban and street-influenced visuals
- Emotion-focused narratives
This approach aligns with the label’s emphasis on storytelling beyond audio alone.
Cultural Positioning
Baaghi Productions is positioned within India’s independent and alternative music ecosystem. The label contributes to the growing presence of non-mainstream music platforms that operate outside major commercial record labels.
It is associated with:
- Independent music culture in India
- Underground and alternative hip-hop scenes
- Artist-led creative collectives
Online Presence
- Official Instagram: @beabaaghi
- Associated Artist Profile: @hazaar_baar
Baaghi Productions primarily uses digital platforms and social media for music distribution, promotion, and audience engagement.
