Subramanya S, known to fans as VJ Subbu, has redefined anchoring with his ability to balance local and international platforms. With an impressive career spanning over seven years, Subbu has grown into a dynamic and influential media personality. His recent achievements include hosting the prestigious SIIMA Kannada Red Carpet in Dubai in both 2023 and 2024, a role that highlights his global appeal and his efforts to showcase Kannada culture on an international stage.
![VJ Subbu: A Global Icon of Kannada Anchoring](https://indianflux.com/wp-content/uploads/2025/01/Untitled-15-x-10-in-3-1024x682.png)
Subbu’s journey in anchoring began with Udaya Music, a channel under the esteemed Sun TV Network, where he has hosted the flagship show Happy Hours for years. Airing every Monday to Friday at 6 PM, the show combines live caller interactions, music, and celebrity interviews, and has become a household name. Subbu’s engaging style and dedication have earned him a massive fan base and a consistent TRP track record.
On the global stage, Subbu’s interactions with industry giants like Rana Daggubati, Shivaraj Kumar, Sreeleela, Vijay Devarakonda, Pooja Hegde, Shivakartikeyan, Mrunal Thakur, and Duniya Vijay have showcased his professionalism and charm. Rana Daggubati even complimented his attire during a red carpet event, saying, “I like your costume,” a testament to Subbu’s unique sense of style.
His influence extends beyond TV. Subbu has a significant social media following, and his live appearances, such as during Udaya Utsava in North Karnataka, have drawn massive crowds, proving his popularity among audiences across Karnataka.
As a prominent cultural ambassador, VJ Subbu’s contribution to media, entertainment, and cultural exchange is unparalleled. His ability to connect with people and represent Kannada culture on prestigious platforms cements his status as a celebrated figure in global entertainment.